Diamond Shapes and Cuts

At I W Marks we have various diamonds suitable for your needs.




From the hands of an expert cutter, the Round Brilliant diamond delivers on its promise of “beauty and brilliance.” This is the classic shape for diamonds and a well cut Round Brilliant maximizes light return, better than most other shapes, and creates a dazzling display, sure to make her heart skip a beat and her friends jealous.

Passion Cut

After many years of cutting hundreds of different variations of the traditional round diamond, we have come up with what almost all gemologists agree is the most brilliant round shaped diamond they have ever seen.  By adding an extra 24 facets in the perfect locations on the diamond we have come up with the most exciting thing to happen to the diamond industry since the original 57 facet ideal cut.  The Passion’s symmetrical cut allows light to enter the stone in such a way as to make internal inclusions virtually invisible-giving you one of the most beautiful diamonds cut today.  There are many different variations of the round diamond on the market today.  We have compared them to the Passion Cut and none can match the brilliance of the Passion Cut.



The Princess Cut combines the liveliness of a Round diamond and the contemporary shape of an Emerald or Square cut to create one of the most brilliant fancy shapes of all.




An Emerald Cut diamond is an elegant beauty. It has a rectangular shape with cut corners which is also known as a step cut (because its concentric, broad, flat planes resemble stair steps). Looking into an Emerald cut diamond is like looking into a clear pool of water – it draws you in.




The Cushion Cut is an elegantly shaped diamond that has recently gained popularity because of the heightened demand for vintage-styled jewelry. Combining the cut characteristics of both the round and the oval, the Cushion Cut’s rounded corners and larger facets increase this special diamond’s brilliance.




While the silhouette of a Radiant reminds us of the elegant Emerald cut, the Radiant’s facet pattern is arranged to create a much more brilliant return of light – befitting its name – Radiant.



The Asscher diamond is named after Joseph Asscher who developed the cut in 1902. The Asscher has a similar facet arrangement to the Emerald Cut yet is square rather than elongated in proportion. The Asscher has 74 facets which make this special cut reminiscent of a bygone era. The Asscher has regained popularity as a result of the many famous stars opting to wear this vintage cut diamond.



The Pear Cut diamond combines the cut characteristics of the Round Brilliant and the regal Marquise to form an elegant, beautiful and brilliant cut of diamond. Also known as a “teardrop,” this cut of diamond is sure to bring a tear of joy when it is given to the one you love.




The Oval Cut diamond gives a softer, rounder look that, along with its elongated shape and amazing sparkle, truly captures the viewer’s attention.




True romantics love the Heart Shape! The two soft shoulders that lead down to one lower point…the point where two become one.




With its design, said to be inspired by the fetching smile of the Marquise de Pompadour, the Marquise cut diamond’s elongated shape flatters the hand and symbolizes true love to last the ages.